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📐 Asana vs. Trello: Big Business or Simple Boards?

One feels built for Fortune 500s. The other feels like your weekend to-do list. We break down which one actually markets itself better—and which is right for you.

Author

Jake Cohn
May 14, 2025

Welcome to The Wireframe – your no-BS guide to digital copy and design done right.

Today’s matchup: Asana vs. Trello

Both claim to keep your team on track. But which one actually sells itself better?

We went deep on their websites—breaking down the copy, UX, and positioning to see which platform actually speaks to its target audience more clearly.

Let’s break it down.

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